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The Horns Effect: Bully-Induced Bias Against Victims of Bullying

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Do you want to know what the horns effect is and the why’s and how’s of it’s impact on victims of bullying? The H.E. is a type of bias that targets and their friends and family members need to know about.

the horns effect

Bullying not only destroys you confidence, it also destroys your reputation. Why? Because bullies smear and defame you to prevent you from having friends and getting support. Therefore, this can induce what psychologists call, the horns effect.

In this post, you will learn what the horns effect is and how it relates to bullying and effects victims.

Once you learn all about this phenomenon, you will be better able to not only explain it, but combat it and prevent it from happening to you again in the future.

This post is all about the horns effect, how bullies and bullying can bring it on you, and what you can do to minimize it.

The Horns Effect

What is it?

The Horns Effect (or Reverse Halo Effect) – is the opposite of the Halo Effect. It’s a form of bias that causes people’s perception of a person to be negative based on a single (perceived) negative trait.

No one’s perfect, and everyone has negative traits. However, the Horns Effect is an example of how one negative trait over-shadows the positive characteristics of a person.

Moreover, it’s how negative ratings of one quality can easily cross over to judgments of other attributes.

For example, here’s a beautiful and attractive woman. She works hard, has a good heart, and has talent in singing and playing the guitar.

Although the woman is kindhearted, is a knockout, and has superior skill in music, people may view her as foolish for whatever reason. Therefore, they may also view her as unattractive and untalented.

All it takes is one unfavorable rating of one characteristic to influence lower scores of other qualities.

All it takes is one characteristic people don’t like

What happens is that people jump to conclusions about a person too quickly, based only on one imperfection. As a result, they end up wrongly judging the individual.

Other examples of The Horns Effect are when people judge a group based on the behavior of a few bad apples. In other words, they may think that a person with a higher body weight is lazy and has no willpower.

Moreover, some may think that blondes are ditzy, blacks are thugs, whites are racist, and poor people are bums. The H.E. is the root of many stereotypes.

The problem is that we see something we don’t like about a person or a particular member of a group. We then go on judging them from our own unfavorable view.

This only determines our attitude and behavior toward them. Consequently, it becomes a self-fulfilling prophecy when they push back. The demonized persons backlash only reinforces those negative attitudes that their bad traits are connected to all other characteristics.

The same thing happens when you’re bullied for so long. You finally get fed up and react out of emotion, which only reinforces the attitudes of others. People see you as overreacting, overly sensitive, or as having a mental imbalance.

The Horns Effect labels targets unjustly

If you’re not careful, your perfectly normal reaction will be to become defensive (as every action produces a reaction). Although this is a normal response and you’re definitely not wrong for it, understand that bullies are good at taking something normal, spinning it to fit their narrative, and making it seem bad or abnormal to others.

Here’s another example: When things go wrong, people tend to cut anyone else some slack. They,ll assume that things were only out of their control.

On the other hand, if the incident happened to be within their control, others pass it off as, “everyone makes mistakes.”

However, it will be different if it’s you. People will only view your every action with distrust.

The popular belief will be that you caused the mishap deliberately or had an agenda. Sadly, people do this subconsciously.

In other words, if anyone else is late for class or work, people will only think, “Oh, traffic must have been bad.” “Maybe so-and-so had a stressful morning.”

On the other hand, if you’re the one who’s late for class, people would only accuse you of not having your crap together or having no respect for authority.

This is known as confirmation bias.

The horns effect produces confirmation bias.

Confirmation bias happens when people actively search for and “find” evidence that proves that their negative opinions of you are right. All the while, they will discount any proof that doesn’t support their views of you.

In short, if you are a victim of bullying, chances are that people will negatively judge everything you do.

Understand that, once bullies have tarnished your reputation, others will have a psychological need to “be right” about you. Moreover, this is what leads bystanders and others around you to assume that any negative gossip about you is true.

Sadly, this occurs despite a complete lack of evidence.

Whereas, if the gossip is about anyone else, people won’t believe any accusation of wrongdoing. They’ll only ignore it, even if there’s a mountain of evidence to back it up.

The Horns Effect leads to bias and prejudice

The Horns Effect leads teachers and supervisors to disqualify people who are well-deserving of and qualified for awards. For instance, if you’re qualify for an award, people will become so biased against you that they’ll select someone who doesn’t.

Moreover, they’ll punish you for a particular behavior while overlooking the same behavior in anyone else. People’s personal dislike, disrespect and hatred of you will influence this.

And if they happen to see any improvement or positive change in you, they won’t believe it. Or, they’ll assume it won’t last.

Others will only see it as, “Oh, she’s just on her best behavior to impress others and get them off her tail. She’ll be back to her bitch-self soon enough. Just give her time.”

At the same time, they may not see poor and unacceptable behavior in someone other than the you. With anyone else, people will say, “Oh, so-and-so would never have done that! That sounds like something (your name) would do!”

In other words, others will make excuses for someone else.

“I’m sure Becky didn’t mean to do XYZ.”

Or “Maybe Rhonda is just going through some things and that’s why she snapped and hit Chrissy with a baseball bat.”

The Horns Effect is the root of discrimination and prejudice just like the Halo Effect is the root of favoritism and partiality.

Under the horns effect, peers and superiors are less patient with you.

For example, teachers are less patient with you if you ask questions in class and you may eventually stop asking for help. Therefore, you won’t learn as much, won’t work as hard, and won’t make very high grades.

Consequently, this will only activate the teacher’s confirmation bias and reinforce her sullied opinion of you. She’ll only assume that you’re a lazy student.

If you’re under the thumb of the Horns Effect, others begin to see you as a terrible person. And they will block any opportunities for friendships, relationships, and success as word travels quickly.

Anytime you suffer bullying and it seems you can’t do anything right by anyone, you can bet that you’re under the spell of The Horns Effect.

An Unfair Disadvantage 

It doesn’t matter whether you deserve the hatred others have toward you. The Horns Effect mars everyone’s interactions with you.

As a result, it leaves you feeling like you’re banging your head against a brick wall. Because though you may try, you can’t seem to get anywhere with people.

And because you’re unhappy, miserable, depressed and angry (and who wouldn’t be under those circumstances?), everyone will only feel justified in their hatred.

Therefore, once the Horn Effect takes hold and people form an image of you, it’s almost impossible to change. No matter what or how many good deeds you do, or how kind you are to others, people will see your goodness as a ploy to kiss-up and score brownie points.

the Horns Effect is A powerful tool for bullies

Understand that The Horns Effect is what bullies count on. And once the bullies complete their agenda of destroying your reputation, The Horns Affect automatically comes into play.

It’s tough to get others to change their first impressions of you. Though you can do it, it takes a truckload of patience and consistency.

Moreover, it takes a certain amount of pointing out your good qualities, hard work and successes to people. Ironically, this can backfire if you aren’t careful, because people may only think you’re trying to build yourself up.

Therefore, realize that any effort to effect change may do no good or make the situation worse. Because people naturally base their decisions and behavior on deeply hidden feelings. In other words, their actions toward you are subconscious.

Judgements Based on Emotions

Most people are either too lazy or too full-of-themselves to do any critical thinking. Therefore, they will rationalize any hateful behavior. Also, they will search for clues which confirm that their attitude, feelings and subsequent actions and behavior are justified.

Teachers will often grade student’s papers based on their biases. In other words, they rank a student’s essay based on how they perceive that student. If a teacher sees a student to be a lazy low performer, they’ll grade their assignments through that lens.

Understand that people don’t judge you for what’s actually there. They judge you from what they expect to be there.

Put another way, if they expect trouble to come from a particular place, then that’s where they’re going to look. Therefore, this brings me back to the subject. If people don’t like one thing about you, chances are they won’t like anything else about you, good or bad.

The Horns Effect: Who you are cancels out merit

Most ideas don’t stand on their own merits. People judge ideas based on who they come from. It’s a dark part of human nature.

The Horns and Halo Effects have a way of clouding people’s judgment of a person. People will make irrational beliefs because, again, they believe that the existence of one bad trait means that there are other unpleasant qualities.

Any time you are under the shadow of The Horns Effect, anything you say, accomplish, create or do is automatically dismissed without consideration of whether it’s genuine.

No matter who said it or did it, it’s either genuine or it isn’t, based on its own merit. It is what it is, no matter who it came from. A good idea is a good idea, even if it comes from the town whore. Whereas, a bad idea is a bad idea, even if it came from a pastor’s wife.

Unfortunately, you have little control over other’s perceptions and opinions of you. And, as mentioned earlier, people tend not to make judgements based on merit.

However, there are a few things you can do. One of which is to take care of yourself.

Do the things you love most and that fulfill your soul. Also, lean on and draw closer to the people who love you.

This is  how you keep the spell of The Horns Effect from trashing your self-esteem.

This post is all about the horns effect so that unjustly disgraced victims of bullying can better understand what’s happening to them. Moreover, they can take steps to repair and salvage their confidence and psychological well-being.

Related posts you’ll enjoy:

1. Stop Victim Blaming: 8 Reasons People Blame Targets for Bullying

2. Gaslighting at Work: 5 Surefire Indicators to Watch Out For

3. How to Stop Being Too Nice: 5 Powerful Changes that Win Respect

4. Like vs Respect: What’s the Difference?

5. Acceptance and Tolerance: 5 Best Ways to Know the Difference

8 thoughts on “The Horns Effect: Bully-Induced Bias Against Victims of Bullying

  1. 80smetalman says:

    A very thought provoking post, Cherie. Although I did experience this during the horrible bullying years, I had a more direct experience when I came out of the service and did such ‘unspeakable’ things like grow my hair long and wear Native American moccasin boots. Even through I was a Dean’s list student five semesters running, people couldn’t see past my hair.

    • Cherie White says:

      I completely understand how you must’ve felt. But I bet those idiots didn’t even go to college. And if they did, they didn’t do as well as you. So, there’s that. Sending you lots of virtual blessings!

      • 80smetalman says:

        Thank you Cherie. When I got out of the service, I went to my local community college which like all such colleges was a glorified high school. Many of the students there brought their high school mentalities with them.

        • Cherie White says:

          That’s usually what happens, Michael. I saw the same thing when I was in college. However, I managed to keep from being a target during those years but I saw other students targeted. It made me sad for them.

          • 80smetalman says:

            I wouldn’t say I was a target but more like I was shunned by many of the other students. Not that it bothered me too much.

          • Cherie White says:

            I hear you, Micheal. I was shunned by a few but harassed by most. However, I was happy when they shunned me because, at least they weren’t bothering me and that was a plus!

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